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Free is something that we all see around us. This term has become something that is popular to marketers. We see this word flashed around in newspapers and magazines. Free is shown on tv commercials and internet ads. If we walk around the shopping mall or store, we will find a lot of banners or signs that use this word free.

I think that there is always a catch with something being free. They say that there is no such thing as a free lunch. I think this is pretty true. If something is free, you can bet that it was paid for by some marketer. It is not really free. It is paid by your time or your payment for another product.

We should understand this if we want to take advantage of free offers in stores or on the internet.